Orbitz

Smartphone users: 1 in 5 book hotels or flights on mobile

Smartphone, smart trips. Download the free Orbitz app for iPhone to book flights, hotels and rental cars.

By Valerie Moloney

We’ve come a long way from brick-and-mortar travel agencies and paper tickets. Cut to 2012, when one in five smartphone users are booking their hotels and flights on their mobile devices, according to a comScore study. In a fourth blog post for USA Today, Orbitz CEO Barney Harford spotlights our growing appetite for mobile travel apps, and the cost savings for booking mobile-only hotel deals. At Orbitz, we saw a 12 percent jump in customers using a mobile-optimized version of our website or a native app in the first quarter.

Smartphone users: How often do you use your mobile device to book travel? Tell us on Twitter @orbitz.

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